Co-Founder and CTO at Sarg

What makes Developer Markepear the best resource for B2D marketing

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Developer Marketing

Although there are a lot of resources for B2D marketing or developer marketing we find Developer Markepear to be the best among them. We use Developer Markepear in Sarg in a variety of ways from training to content inspiration. The main reason being it is the widest collection of resources, it has something for everyone […]

Developer Marketing Books List

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Developer Marketing

Here are some books for getting started with Developer Marketing : Book Link Developer’s Hate Marketing https://cloud.google.com/files/apigee/apigee-developers-hate-marketing-ebook.pdf The Technical Content Manager’s Playbook https://draft.dev/playbook Developer Marketing Does Not Exist https://everydeveloper.com/developer-marketing/book/ Developer Marketing and Relations https://www.amazon.in/Developer-Marketing-Relations-Essential-Guide/dp/1690712287

AI Tools List for Developer Marketers

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Content

Here are some important AI tools for creating amazing content for developers : Tool Link ChatGPT https://chat.openai.com/chat FeedHive AI https://www.feedhive.com/ Rytr https://rytr.me/ CoSchedule Headline Studio https://coschedule.com/headline-studio Jasper https://www.jasper.ai/ Tweet Hunter https://tweethunter.io/ Crystal https://www.crystalknows.com/

Sarg Resources List

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Developer Marketing

Here are some important resources for getting started with Developer Marketing : Resource Link Developer Markepear Ultimate Guide https://www.developermarkepear.com/blog/developer-marketing-guide Developer Marketing Alliance https://www.developermarketing.io/ Draft.Dev Blogs https://draft.dev/learn/developer-marketing EveryDeveloper Book https://everydeveloper.com/developer-marketing/book/ TechCrunch Blog https://techcrunch.com/2021/10/07/why-generic-marketing-approaches-dont-work-on-software-developers/ DevRelX https://www.devrelx.com/post/developer-marketing-cheat-sheet Why Education Is Key To A Developer Marketing Strategy? https://www.forbes.com/sites/forbescommunicationscouncil/2020/04/06/why-education-is-key-to-a-developer-marketing-strategy/?sh=7beff4ff3c31 Developer Social Media Marketing https://wearesculpt.com/blog/developer-social-media-marketing/ Marketing to Developers is Not Hard […]

Top 5 Social Media for Reaching Developers

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Developer Marketing

Social media plays an important role in the Developer Marketing strategy of any DevTool. There are different social media, each having its own pros and cons. Here we are going to cover some social media/websites that are a must for any good Developer Marketing Campaign. 📹 YouTube While it may not be considered a traditional […]

In-house team vs Developer Marketing Agency

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Developer Marketing

In today’s digital age, content is king. Whether it’s blog posts, videos, infographics, or social media content, having a strong and consistent content strategy can help drive traffic to your website, increase brand awareness, and ultimately, drive more business. One of the key decisions that DevTools face when it comes to content production is whether […]

What makes marketing to developers different?

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Developer Marketing

With the increasing involvement of Developers in decision-making for the selection of DevTools, B2D marketing or Developer Marketing is becoming increasingly more relevant. Although Developer Marketing is very different from traditional marketing on several levels. 👨🏻‍💻 Developer Mindset One of the key differences is the developer mindset. Developers tend to be repelled by salesy content […]